When working with your marketing materials and deciding between digital and offset printing, among a host of other choices, it pays to sit back and analyze your needs.
Still another idea is to have your own Desk Calendar Manufacturers office gifts created online. Custom printing is now more affordable then it has ever been, thanks to the advent of state of the art digital printing technology. You will be amazed at how many different things can now easily and quickly be printed on at such a reasonable price too.
It is to be noted that the transfer paper used by professional tee shirt makers need to be applied with a commercial heat press. You are not able to iron these transfers on.
So if you are thinking about getting into the screen printing business I do hope you share the passion for success and realize that each customer’s order is unique and very special to them no matter what the quantity or size of the order is.
Outside of your regulars, coffee is an impulse buy because the customer saw your sign. Aside from your regulars, most folks do not set out to ‘go to the coffee shop’ like they would to a restaurant (unless you ask them to so more on this later). You need a steady stream of customers outside of your normal morning commute business.
The most famous example of this type of campaign was Lance Armstrong Foundation’s Live Strong yellow bands. The idea may seem outdated; however, many people still purchase them. For example, this is a perfect idea to raise funds for school. Most students enjoy showing their school spirit, whether it is by wearing a shirt, their school colors, etc. A great way to raise funds is to sell wristbands with your school’s name and/or mascot in your school colors. The perfect type of bands to use for these projects is silicone wristbands.
You may also consider using a monogram instead of your full name. If you choose to do this, do not include ‘from the desk of’ on your notecard. The only issue with the monogram is that it is not easily recognizable as yours, whereas there’s no guessing if you choose to print your name.
Now figure out how many products or how many services you will have to do just to cover the cost of that first direct mailing. Remember, have a up to date mailing list, keep your direct mail costs down and learn as much about it as you possibly can.